Peterbilt to Showcase Transportation Innovations at ATA MCE

Denton, TX, October 19, 2026 – Peterbilt will exhibit its latest transportation solutions during the American Trucking Associations (ATA) Management Conference & Exhibition (MCE) at the Charlotte Convention Center, October 17–20, 2026.

Show attendees are invited to visit Peterbilt Booth #28034 to explore a diverse lineup of trucks and technologies, including:

  • Model 579 UltraLoft – Features a spacious cab with an 80-inch integral sleeper and a range of customizable fleet spec options designed to optimize efficiency and deliver superior driver comfort. Equipped with the PACCAR MX-13 engine, TX-12 transmission, Advanced Driver Assistance Systems (ADAS), and an electronic parking brake.
  • Freedom 250 Special Edition Model 589 – Celebrates Peterbilt’s heritage and American pride with distinctive patriotic styling, premium finishes and the performance drivers expect from the industry’s most iconic truck. Equipped with PACCAR MX-13 engine and Eaton 18-speed manual transmission.
  • PACCAR Connect – A factory-installed connected truck platform featuring a 13-inch touchscreen, hands-free voice control, navigation, telematics and Apple CarPlay compatibility.

 "ATA MCE is the perfect setting to demonstrate how Peterbilt's trucking solutions help fleets achieve greater efficiency, maximize uptime and deliver profitable performance mile after mile," said Erik Johnson, Peterbilt assistant general manager, sales & marketing. "We are committed to delivering the quality and innovation our customers need to succeed today and into the future.”

Visit Peterbilt Booth #28034 at the show or learn more at https://www.peterbilt.com/trucks/all.

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Peterbilt Motors Company is recognized as the “Class” of the industry. With a complete lineup of diesel, natural gas and electric vehicles, Peterbilt has earned a global reputation for superior engineering, quality and craftsmanship. Peterbilt is Driving Uptime Every Day through innovative aftermarket services and advanced technology solutions delivered through its 430+ dealer locations in North America.

Visit https://www.peterbilt.com/ for more information. Peterbilt is a PACCAR Company, traded publicly on the NASDAQ as PCAR.

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